The Daily Meaning

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Travis Shelton Travis Shelton

Yes, Your Work Matters. Yes, Even Yours

A young man recently contacted me via social media with a profound question. He stumbled upon a video clip from our Meaning Over Money podcast where I talked about how all work matters because it adds value to others. When he heard this, he started to question his own career choices. It's not because he hates his job.... it's the opposite, actually. And it's not because he doesn't make a decent living.... it's the opposite, actually. His pondering came from a place where he needed to know if his work actually adds value to others.

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Travis Shelton Travis Shelton

"It Feels Like I'm Living My Dream"

Yesterday was the official launch of our new canned cold brew partnership with The We Will Collective, Iowa State University's NIL collective organization. We started by offering cans in our brick-and-mortar shop, followed by retail availability early next week and direct-to-consumer online sales a few weeks later. As I watched TJ pass out cans to eager Cyclone fans at our soft launch event yesterday morning, I couldn't help but smile. It felt like something big was happening, though none of us could adequately define what that truly means.

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Travis Shelton Travis Shelton

"Do I Have to Like My Job?"

I receive this question often, but it felt particularly loaded when I recently received it from a man in Germany. He reached out via a DM on Instagram. There was a bit more context involved, but in short, he wanted to know the following: "Do I Have to Like My Job?"

I regularly reference a staggering statistic on this blog and the podcast. 70% of Americans dislike or hate their jobs. I hoped these last few years would help shift these numbers, but new data indicates it's more of the same. According to Gallup's latest numbers, 69% of Americans dislike or hate their jobs. In Europe, where this man resides, it's much, much worse. According to Gallup's recent study, 87% of Europeans dislike or hate their jobs. That's nearly 9 out of 10 adults across the entire continent. Holy crap!!! That's a staggeringly sad statistic.

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Travis Shelton Travis Shelton

"What In the World Am I Doing?"

"What in the world am I doing?" These were the words spoken by a close friend who was feeling extraordinarily stressed by his work. It was a redundant question, but these words hit home for me. I, too, have these exact same moments. What in the world am I doing!?!?

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Travis Shelton Travis Shelton

"Daddy is Helping People"

I didn't become a parent until I was 35 years old. One of the benefits of not becoming a parent until later in life is it allowed me to watch everyone around me parent. As I watched, I noticed one trend that disturbed me. Kids would freak out when their parents went to work. To an extent, I understood this. Kids want to be with their parents.....period. However, I noticed something else. Whenever the topic came up, it was communicated in some variation of the following: "I have to go to work." 

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Travis Shelton Travis Shelton

Sunday at 4PM

We got home last night from a 5-day camping trip in the Black Hills. It was a great trip, filled with new experiences, shared memories, and tasty food. It was a long drive home, but it went as smoothly as an 11-hour journey with two six-year-old boys can go. I spent much of the drive home thinking about my week ahead. No, not dreading it. Instead, I couldn't have been more excited. We have some huge things in store at Northern Vessel this week, I have lots of awesome coaching sessions on the books, I'm meeting with some interesting people, and I have a bunch of meaningful content to produce. It's a wild feeling when you're on the way home from vacation, excited about what's waiting for you when you return.

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Travis Shelton Travis Shelton

Say "Yes", Then Enjoy the Ride

I've spent all week amidst the oilfields of West Texas. 105 degrees, sunny, strong winds, and a culture far removed from my normal day-to-day life. I've been on-site with a client, working on some fun but intense projects. It's been a series of 12-hour work days capped off by a delightful meal before returning to the hotel. It's been a challenging week, but it's been a rewarding week

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Travis Shelton Travis Shelton

Work That Matters Matters

On Saturday, I had the pleasure of spending the morning with our Northern Vessel Coffee team at the Des Moines Farmer’s Market. This market is one of the top markets in the country and welcomes more than 20,000 visitors every Saturday morning. Being invited to participate in the market this year was a huge win and honor for the business, and an opportunity we don’t take lightly.

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Travis Shelton Travis Shelton

What is a "Real Job"?

My latest article for the Greater Des Moines Partnership was published yesterday. In it, I explore the rise of the 1099 economy. If you haven’t heard the term “1099 economy”, I’ll give a quick summary. It’s a reference to people who do work without being official employees of a company. They don’t get an official paycheck and their engagement is typically shorter in nature. This is an ever-increasing trend in the business world, but it’s still largely misunderstood and demeaned by our culture.

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Travis Shelton Travis Shelton

Even Work We Love is Still Work

Can I tell you a secret? Please don’t tell anyone I told you this. I detest giving kids allowances. It’s the quickest way to teach entitlement, laziness, and create a disconnect between money and work.

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Travis Shelton Travis Shelton

First Things First

Whenever I post a video clip on social media (like this one) about the importance of pursuing meaning, I know I will get at least one reply of the following (paraphrased): “That’s a privileged thing to say. Some people are just trying to make ends meet.” I have three thoughts about this:

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Travis Shelton Travis Shelton

Knowing When to Walk Away

As you probably know, I love Mondays. Mondays are my favorite day of the week. I’m coming off a fun weekend where I played with the kids, probably watched some sports, stayed up too late, and made some fun memories. And my reward? I get to wake up at the start of a new week, with endless possibilities in front of me, knowing I have five days to do good work and make a difference in this world. Sincerely, Monday mornings are the best!

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Travis Shelton Travis Shelton

It's a Tell

Today is my first day back at work in 11 days. I really enjoyed our trip to SE Asia and the Middle East, but I couldn’t be more excited to get back to work. For me, this strong feeling of excitement is just normal…..I always feel it. But at the same time, I recognize this is an abnormal feeling for most. Statistics show that 70% of Americans dislike or hate their job. With this information in tow, vacations act as an escape from the realities of life. We travel, in part, so we can leave. We get to step away from our responsibilities, work, boss, coworkers, deadlines, and routine. For a short period of time, we get to rewrite our journey. There’s only one problem: the trip will eventually end and we must return home to our life.

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Travis Shelton Travis Shelton

Does Your Work Matter?

Does your work matter? I’m not going to define what that means for you, but I can tell you it does NOT mean simply getting paid. Getting paid doesn’t mean your work doesn’t matter. I know people who make little who’s work doesn’t matter to them and I know people who make a lot who’s work matters very much to them….and vice versa. It’s not really about the money. With that, I’ll ask again: Does your work matter?

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