The Daily Meaning

Take your mornings to the next level with a daily dose of perspective and encouragement to start your day off right. Sign-up for a free, short-form blog delivered to your inbox each morning, 7 days per week. Some days we talk about money, but usually not. We believe you’ll take away something valuable to help you on your journey. Sign up to join the hundreds of people who read Travis’s blog each morning.

“Your daily blog posts have become a great part of my morning routine, waking up and reading your posts challenge me to reflect on something that matters in my life or view something from a different perspective.”
"Love starting my morning with a daily dose of positivity or perspective!"

Daily Meaning Reader

Travis Shelton 11/6/24 Travis Shelton 11/6/24

The Freedom to Eat the Consequences

We're blessed with the freedom to make any choice we want; more often than not, we use that freedom to make choices that impair our well-being and our future.

Travis Shelton 11/5/24 Travis Shelton 11/5/24

Turn Normal On Its Head

Travis Shelton 11/1/24 Travis Shelton 11/1/24

None of Us Really Know What We're Doing

I hadn't actually thought about that until it escaped my mouth, but it's so true! Business owners know nothing....until they know something.

Travis Shelton 10/30/24 Travis Shelton 10/30/24

Lessons From a Second-Grader

One particular kid looked anxious. I could tell this was all new to him, and it didn't necessarily come naturally to him. But I could tell he wanted to give it his best effort, which he absolutely did. After practice wrapped up, he approached me: "Coach, what's one thing I did good, and one thing I can work on before next practice?"

Travis Shelton 10/26/24 Travis Shelton 10/26/24

First, Do It Poorly

Here's a concept that applies to all areas of life: First, we must do it poorly. Then, we get to do it ok. Later, we get to become good. Eventually, we have the opportunity to be great. But it all starts with our willingness to be terrible.

Travis Shelton 10/15/24 Travis Shelton 10/15/24

Owning Non-Excellence

Then mere hours later, I performed a masterclass in non-excellence by letting three separate people down: a client, a blog reader, and a fellow board member. Three whiffs, three embarrassments, three regrets. Several factors played into my mistakes, including my new agonizing back injury and technical issues. However, while it would be easy for me to make excuses for these mistakes, there was one common theme in each of them: Me!

Travis Shelton 10/14/24 Travis Shelton 10/14/24

The Bar Has Never Been Lower

I dealt with many businesses during my Minneapolis trip this weekend. Retailers, restaurants, hotels, and venues. The majority. Poor quality. Inconsistent, Terrible service. Practically no hospitality. I repeatedly watched businesses treat people like dirt and sell them inferior products. The bar has never been lower.

Travis Shelton 10/6/24 Travis Shelton 10/6/24

Right Thing, Right Reasons

When I left my prior career and started my coaching business, I promised myself I would always be honest with people. If I could serve them well, I’d tell them. But if I wasn’t the right person for the job, I also needed to share that.

Travis Shelton 10/2/24 Travis Shelton 10/2/24

I Just Wanna Play Football

I often reflect on a particular conversation I had years ago with a bunch of my high school youth group kids. I don't remember the overarching topic of the conversation, but I pulled out a normal-to-me question: "What do you want to do when you're an adult?"

Travis Shelton 9/25/24 Travis Shelton 9/25/24

How to Avoid Failure and Criticism

Guys, lean in. Lean in close. A little further. I'm whisper typing. Do you want to know how to avoid failure and criticism? If so, today is your lucky day. It involves two very simple steps.

Travis Shelton 9/24/24 Travis Shelton 9/24/24

Growing Into It, Not Out of It

Actually, I do think income and the need for budgeting are correlated......but the opposite of conventional wisdom. The more money someone makes, the greater the need to budget.

Travis Shelton 9/22/24 Travis Shelton 9/22/24

Pushing Boundaries

Things are scary....until they aren't.

Things are new.....until they become normal.

We don't know how to do something.....until we've done it.

Travis Shelton 9/19/24 Travis Shelton 9/19/24

You May Only Get One Chance

Most of you probably aren't giving a talk next week, but you are doing something that will provide you with rare access to someone. For 5, 15, 30, or even 60 minutes, you might have a brief but powerful window to move the needle in someone's life.

Travis Shelton 9/16/24 Travis Shelton 9/16/24

Scare Yourself Today

Travis Shelton 9/15/24 Travis Shelton 9/15/24

Get On the Stage

In the traditional model, you would practice, practice, and practice, hoping to eventually be good enough to perform on stage. Conversely, in this model, the stage performance is the practice.

Travis Shelton 9/12/24 Travis Shelton 9/12/24

This May Only Make Half Sense

Travis Shelton 9/11/24 Travis Shelton 9/11/24

Closing the Loop

This is where so many of us whiff. Whether it's ourselves or in our parenting, we don't close loops with finances. We take shortcuts, stop short of fully completing goals, and inadvertently rob ourselves (and our kids) of the tangibility.

Travis Shelton 9/2/24 Travis Shelton 9/2/24

Resetting the Reset

So today, I want to share some real-world examples of how clients are creating resets in their own journey. My hope is that one of these stories will resonate with you, and perhaps trigger your creativity.

Travis Shelton 9/1/24 Travis Shelton 9/1/24

Sometimes, We Need a Reset

Travis Shelton 8/25/24 Travis Shelton 8/25/24

Encountering the Fork

This is a test, a turning point, a fork in the road. If he ultimately chooses to walk away from something because it's difficult, that could easily become his mode of operation. If something gets hard, quit. If the next thing gets hard, quit.

The Daily Meaning

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“Your daily blog posts have become a great part of my morning routine, waking up and reading your posts challenge me to reflect on something that matters in my life or view something from a different perspective.”

"Love starting my morning with a daily dose of positivity or perspective!"